online marketing & business coaching

We understand the needs of our local businesses.
Based in beautiful Santa Barbara, CA, we have been providing internet marketing, SEO, marketing, sales and business development support to small and growing businesses for over 25 years. 
 
I am a business advisor with Women's Economic Ventures and a SCORE Mentor, which is a federal government funded (SBA) organization formed to assist small businesses.   I coach many kinds of small businesses throughout Santa Barbara County. I want to empower my clients to become independent and understand the intricacies of internet marketing so they can continue to manage the process, long after I am gone. I create websites that they can easily update without having to wait or pay for a webmaster to make changes.
Mostly, I enjoy the teamwork with my clients. Together, we can collaborate and make a huge difference in their company's growth and success.
I believe that communication, compassion and connection is essential for us to thrive together. We do not move through this world alone. Together, we can share our knowledge, brainstorm, recalibrate and take our  businesses  and lives to new levels. With over 25 years  of entrepreneurial, start-up experience, marketing, sales, online and business tactical experience I want to share my gifts and learn from yours.
About Michelle Gysan, Principal,  
Local Searchability
Michelle Gysan is well versed in the ins-and-outs of helping small business owners better succeed through an effective marketing strategy and website refinements. She is also incredible as a graphics designer, improving layout design, editing content in all best ways, and she’s intuitive and listens deeply to the needs of entrepreneurs. I feel so blessed to have found her!    
 
Terra Gold, Functional Medicine, Acupuncturist

How I can help your business thrive.

 

I enjoy helping businesses thrive by coaching from a base of diverse entrepreneurial experience in managing all aspects of a business’s growth process:

 

   Identifying, creating  and testing new revenue streams

   Product  concept, creation and launch

   Marketing, sales and promotion

   Search engine optimization and search marketing

   Web content creation

   Website design with the goal of ease of updating the site yourself

   Business development/ Partnerships

   Online ad campaign management

   Affiliate partnership marketing

 

In addition to having over 18 years of  online marketing experience, I have also coached businesses in writing business plans, seeking venture capital, operations management, hiring and managing staff, drafting tight contracts, creating outsourcing strategies, team building, sales training and much more.

Together we can brainstorm and boost your sales.

 

LOcalSearchability

 

 SEARCH ENGINE OPTIMIZATION,

WEB DESIGN,CREATIVE ONLINE MARKETING, BRANDING, ONLINE AD MANAGEMENT & SALES STRATEGIES

SERVING SANTA BARBARA, CA AND BEYOND

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LOCAL SEARCHABILITY

SANTA BARBARA'S

 SEARCH ENGINE OPTIMIZATION, WEBSITE DESIGN, CREATIVE ONLINE MARKETING & SALES STRATEGIES

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